Local keyword research aims to identify relevant keywords that people are likely to use when searching for businesses like yours online. Using the right tools is essential. After all, if potential customers can’t find you in your area, you’re missing out on a lot of business. Ubersuggest, Google Keyword Planner, and Google Trendsall get you off to a great start. Then there’s competitive analysis, viewing the SERPs to see what’s ranking, and using Google autocomplete. When it comes to doing local keyword research, there are a few things you need to keep in mind. Consider what your customers might search for when they want to find your business and brainstorm. Then, conduct local keyword research with tools like Ubersuggest, Google’s Autosuggest, or People Also Ask. You can also view the SERPs and look for keywords. Local keyword research should be an essential part of any small business marketing plan. By understanding the keywords people in your area are searching for, you can create content and advertising that speaks to them directly, and by using the right tools like Ubersuggest, it’s easy to find out what those keywords are. Search intent is also a vital part of online visibility, so be sure to build around matching your content to client needs to improve your overall local SEO. SEO - unlock more SEO traffic. Content Marketing - our team creates epic content that will get shared, get links, and attract traffic. Paid Media - effective paid strategies with clear ROI. Ready to Outrank Your Competitors? He is the co-founder of NP Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.

By finding creative ways to combine cross-channel datasets, we could use data visualization tools to tell the right stories that encourage the right conversations. We’d recommend starting with what you might already have access to. You’ll want to combine your organic rankings and paid search term reports to find gaps in your current strategy. If you’re feeling overwhelmed by the data, I recommend starting with a big-picture objective. How can I save money? How can I make more money? In Excel (ie. the "old way"), this would require hours and hours of VLOOKUPs-most of which would likely fail you once you exceed a certain threshold of rows and columns. Instead, consider using more robust tools like Power BI and Tableau to organize and visualize your combined datasets (all while saving you time). Added bonus! These tools are free! For quick wins, look for gaps in which you receive a high volume of clicks/impressions for a search term but little/no visibility in organic search.

’ll build, implement, and manage your cross-channel strategy for you. When Merrimack Valley Psychological Associates wanted to help more clients, they turned to WebFX. Learn how our partnership expanded their reach and results. "My practice has grown quickly and improved our accessibility to those we serve or hope to serve within our community. Net Friends turned to WebFX to help them boost their presence in search engines to attract qualified traffic and leads for their business. Hurst Pediatric Dentistry wanted more clients to find their kid-friendly dental office. Here’s how our partnership helped them serve up more smiles! Varied with documentation gaps leading to project delays and wasted budget. Get an inside look at our SEO agency’s process - R.O.C.K.E.T. Your business is unique, from your objectives to your industry. Based on their research (and your input), your SEO expert will learn how your customers search for businesses like yours and build a recommended strategy for achieving your SEO - and business - goals.

If your URL comes back in SERPs then it means it’s indexed. Some of the posts had over 4,000 words, so we knew something was majorly wrong. Google knew they were there but it’s like there was something blocking them. It was only impacting our new content. Everything else was continuing to rank and even gain more organic keywords as we improved and updated the content. This was strange as we had never seen an issue just with part of a site before. We had already recently disavowed a lot of spammy domains as part of a regular SEO checkup on our site. In fact, we documented our entire process of how we fight content scraping. So as far as backlinks go, we were probably on the cleaner side than most. Or at least a better place than we were three months prior. The only SERPs update around the time the issue started occurring was Google Maccabees. This was pushed out in mid-December.